They did their marketing right as they offered this Batt Promotion right after the $800 price hike. Sales were going so well on this pack, why not raise the price and offer promotions. The last kit I ordered was before the price hike, a 1 light kit and it came with a free 75 Octabox ( $285 value). So I have 1, 1 light kit and a 2 light kit with 1 extra battery, a Para 88, P70 reflectors, 3 pc grid kit and a 5 degree grid all for the P 70. I also have both silver & white beauty dishes, still not sure if I need both, need to do some comparisons between the 2. I can use my Profoto Softboxes with the Bron speedrings and picked up a 3rd party snoot which works fine. I do like the option of the additional diffuser that slips over the outside of the Bron softboxes, but you have to buy Brons softboxes as they are an odd size compared to most others. I'm on the fence with the 133/177/222 as my next and hopefully last light shaper for some time. The 222 is a full length shaper but is pretty darn big for my studio. The 133 is interesting though and Karl really likes the light of the 133 on the ladies. The 177 ( a couple inches short of 6 feet) is right in the middle and seems as overall would be the best choice to use as a key light and fill with the 88.... The Para 88 is not a 1 trick pony, but dam close and if you like a specular light style ( I Do!) there is not a better shaper. I have found the best silks for the Para is the #1 and #2 and if you need a bit more softness just stack them. Thats about it gazwas...let me know how it all pans out for you.