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All Hasselblad products that are related with the CMOS sensor are offered at prices that are half or less than the respective equipment from competition... The policy is not new... It has started for a few months now and its getting better all the time, it clearly seems that it won't stop either. MO is that it will affect pricing of all MF products out of all makers since it attracts too much attention on Hasselblad... It should affect S/H offerings too.PSA for those thinking of a new MFD camera. i guess something similar is happening in other countries
The pricing policy is factory oriented, it includes all products with CMOS sensor and applies all over the world... http://www.hasselblad.com/product-exclusivesSeems also like the CFV-50c is back down at $10K again, but maybe that is old news? News to me at least.
http://www.bhphotovideo.com/c/product/1070610-REG/hasselblad_cfv_50_digital_back_50mp_black.html
It's not what they are doing... They just "move" the Sony Cmos sensor to be their "basic" product... (they replace the H5D-40 with it...) Obviously there are new sensors coming... but they are to replace the larger in line sensors... I believe the reason that we hear nothing about new sensors is that they will use nothing out of Dalsa or Kodak anymore... It should be all larger than 33x44mm in physical size Cmos and exclusive to them... I think that if they expand into releasing the backs for third party cameras (other than Mamiya/P1 - they won't do backs for M645 mount for sure - but they will "take" the backs as to attract their customers), competition may be caught with their "pants down"...On Hasselblad web and by different mail I received the Christmas promotion too...
http://www.hasselblad.com/products/how-to-capture-an-award-winning-hasselblad-h5d-50c-at-40-off
I think the situation is clear, Hasselblad are searching to acquire new customers as others do, and with this strategy I think the price is getting interesting also for who is looking at high end DSLR or Leica's M / S2 etc..
On the other hand it's like they are clearing the stocks in the wait of a new line of products, maybe the H6D is coming ?
It seems the deal is valid for the next 30 days, prudent considering how many buyers are on the fence and need a little push!So question..? In the new car business when the manufacturer offers huge discounts or rebates, that action resonates in the resale world for years and effects the same model going back several years...they all loose value.....SO, is this the same in the MFD world? Has re-sale pricing on the H5D-50C been affected?...Just asking....
Judging out of the past 3 months "30 days offerings" from Hasselblad, after 30 days there will be an even better offering... It is clearly a permanent price reduction that applies to the Cmos sensor (only) products... Last month there was an offering for the H5D-40 too (their entry product) as if there wasn't one, H5D-50c would have cannibalized the sales of it... But they've stopped the offering on the "40", yet improving further the offer on the "50c", which can only mean that they've sold the stock of "40"s and now they want 50c to cannibalize the section... (hence the conclusion that they are moving 50c as to be their new entry level...). In fact, if one asks a dealer for an H5D-60, the first reply he has is... "why not a 50c?" ...which means that they don't want to make & sell other than the Cmos sensor anymore... hence the conclusion that they will have new products as to replace the H5D-60 too and they keep it listed (at a crazy price) only for the line not to seem represented by one product only...It seems the deal is valid for the next 30 days, prudent considering how many buyers are on the fence and need a little push!
True... People are asking for their payed money quality LV on their backs more than anything else, they just can't have their back sitting by the side and use a mirrorless on a mini view camera instead.... S/H CCD backs should also drop considerably as S/H CMos will start entering the S/H market... I wonder, when people start selling their CFV-50s for a larger CMos sensor, what will be the S/H price? ...6k maybe? and then what will be the S/H price of a P1 or Credo with the same sensor? ...surely it can't differ by much... and then I would expect the large sensor CCD to be less at the S/H market as they will look "ancient" when compared to the current CMOS for their LV, DR and higher ISO...When the 645 full-frame CMOS arrives I'm sure CCD is history in no-time, I don't think they will exist in parallel for very long as CCD won't sell.
It may be that the H5D-50c pricing is now more in line with what one could do with the CFV-50c back and an H5X body. These are now very similarly priced.The CFV-50c at $10k is actually right at the maximum acceptable limit for a digital back for me personally.
Mat,.... I've been looking at tech cams for an upcoming job and if I was to buy a back now it would be an IQ180, even if the equivalent cmos back was available, especially as it would likely be cheaper! CCD may indeed die out but I feel it would be a shame as there is nothing lacking in ccd files shot well.
Mat
For single shot capture at base ISO on a tripod with a tech cam, there is nothing that comes close to an IQ180/280/380/Credo80/Aptus II 12 (BTW, I think this is as good as it gets for digital capture under "ideal" conditions). It has been that way since the Dalsa 80 MP chip was released. That's why I have stuck with mine, and yes I paid a crap load for it, but over the time I've owned it, it has cost me less than my Nikon/Canon/Sony kit. This is as simple as I can put it.As an owner of MF (ish) ccd and cmos running side by side, I'm not sure I understand why ccd backs would die out when larger cmos sensors become available, for me personally I prefer the files at base ISO from the ccd even though the differences are small, for personal work I tend to shoot exclusively on a tripod at base ISO. I've been looking at tech cams for an upcoming job and if I was to buy a back now it would be an IQ180, even if the equivalent cmos back was available, especially as it would likely be cheaper! CCD may indeed die out but I feel it would be a shame as there is nothing lacking in ccd files shot well.
Mat