LJ, I understand your point and it's certainly got validity. I suspect the same discussion is going on at Leica right now. It's a tough call anyway you slice it. I had this same discussion with my partners on our last condo development which was completed just as the market tanked. Some wanted to lower prices below cost just to move units. Others (me included) wanted to mothball the project, pay the carrying costs and wait for things to improve. With the benefit of hindsight (almost two years worth) they were right and I was wrong. If I were Leica I'd try to move this kit at cost or even at a small per unit loss. I'd speculate that, even doing that, the price would still be very high.