"This is the best technology in the best designed camera"
"Everybody at the show has said how much they love it. You are the first person to speak negatively about it. Every. Other. Person. Loves. It. "
"We have professional Hasselblad shooters - world famous photographers - lining up to put their name behind this when it launches."
"Every Hasselblad owner we have spoken to says they cannot wait to buy this camera. "
" We have 6 people in R&D working just on the Hasselblad firmware for this camera. "
" It is a definite possibility that the firmware will automatically correct for chromatic aberrations and other lens defects. "