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Tariff Communication from Capture Integration

Today we published a summary of the situation as it stands currently with the tariffs that have been implemented by the USA government. Of course, this has been a volatile scale from the start with many questions and a lot of uncertainty as it applies specifically to the photographic marketplace.

Below is a link:

https://www.captureintegration.com/how-tariffs-impact-fujifilm-phase-one-hasselblad

How Tarrifs Impact Fujifilm, Phase One, Hasselblad…
By Bianca Ranciato
Posted April 11, 2025





Tariffs For Everyone

Since the US tariffs were announced on April 2nd, questions have swirled about what this means for the camera industry.

It’s no secret that most consumer cameras are manufactured globally in countries like China, Japan, and our friends in the EU. As a result, US importers will face tariff bills as they bring products into the US.

Even as a priority dealer of brands like Phase One, Hasselblad, Fujifilm, and more, we at CI still have many lingering questions. At first, when tariffs were mainly in the 20-35% range, we wondered how much of that would be absorbed by our US partners importing the cameras and how much would be passed to the consumer via price increases. However, recent developments have abated most countries to 10% for the next 90 days. China was the exception to this, being raised to 145% and still subject to change.

Here’s What We Know Today – April 15, 2025

1. Only four of our partners have formally reached out with tariff-related changes.
Phase One is absorbing a portion of the tariff and only passing a 3% price increase to their customers.
Fujifilm has suspended pre-orders on their newest cameras, the GFX100RF, XT5, and X100VI.
Sony has reached out with relevant internal updates, but most prices remain unchanged.
Eizo recently confirmed that their prices will remain the same until further notice.

2. These are the tariffs some of our manufacturers face today…
  • Phase One: Japan (10%)
  • Fujifilm: Japan (10%) and China (145%)
  • Hasselblad: Sweden (10%), Japan (10%), and China (145%)
  • Leica: Germany (10%) and Portugal (10%)
  • Cambo: Netherlands (10%)
  • Sony: Thailand (10%), Japan (10%), and China (145%)
  • ALPA: Switzerland (10%)

2. Tariffs can vary not only per manufacturer but also per product line.
As seen above, some manufacturers import from multiple countries.
Let’s take Hasselblad, for example.



When searching online, Sweden is the only importer mentioned for Hasselblad products. However, looking at the boxes on our shelves, current Hasselblad bodies like the 907x 100c and the X2D 100c are made in Sweden, batteries, chargers, and accessories are made in China, and most lenses like the 90V, 45P, and 55V are made in Japan. This trend had a few exceptions, like the 75P lens made in China.

3. Cambo, ALPA, and Phoxene products require a quote.
Capture Integration is the direct importer of these products. This means we are already directly seeing both the exchange rates vary and the 10% tariffs being applied to our shipping invoices.

Due to these variables, new estimates will need to be calculated according to the daily factors and pricing.

3. In-stock products are flying off the shelf.
Amidst the uncertainty, one thing is sure: Prices aren’t going down. In the past week, most, if not all, of our orders have been for in-stock products. They are ( at least at CI ) guaranteed to be protected from tariff price hikes. However, once they’re gone, they’re gone.



What We Predict

Emphasis on the word “predict”. No one knows what we will face in the coming weeks and months.
However, based on what we see, we are preparing for price hikes on almost every product line and the potential suspension of distribution for some products. We don’t expect the full tariff to be passed to the consumer, but likely some portion of it will need to be for business to continue. In particular, any camera that’s imported from China surely cannot be profitable if importers have to pay well over double the cost. Unless China and the US can come to a resolution, we expect a pause on the distribution of most camera products coming from China for the time being.


What We’d Recommend

For any client who is planning on buying in the near future, timing is more critical than ever.

Once out of stock in the US, some products may become difficult or even impossible to get. As prices increase and supply becomes sparse, even used products will increase in price as they adjust to the new market.

If you feel buying now might be better than later, call your CI salesman. They can provide you with the most up-to-date information and help you make the right decision.

We aim to earn your business through trust and transparency. Your support is why we’re able to weather the storm and continue providing the industry’s greatest customer support and technical knowledge.

If you’re looking to browse our in-stock inventory, check out the collections below!








CONTACT YOUR CI SALESMAN!

CI Salesmen Lineup - Greg Steve Dave Murray Chris

Steve Hendrix – 404.543.8475 – [email protected]
Chris Snipes – 813.335.2473 – [email protected]
Dave Gallagher – 770.846.5223 – [email protected]
Murray Elliott – 631.935.3389 – [email protected]
Greg King – 303.728.4517 – [email protected]
Office – 404.522.7662 – [email protected]
 
Last edited:

Paul2660

Well-known member
So if I ordered a new X2D today (as it’s not showing in stock) would the price reflect the 10 percent uplift for the current in place tariff? This an increase of $819.00? Approximately.

Thanks for this article. First one I have seen with any explanation on the effects of this mess.

Paul
 

Steve Hendrix

Well-known member
Paul - Hasselblad has communicated to us that - for now - aside from the 45P and 75P lenses, all other items will stay at the current price point for sale in the USA.


Steve Hendrix/CI
 

Paul2660

Well-known member
Thanks Steve, good to know this. I wonder on the 45P and 75P since they appear to be made 100% in China, Hasselblad has to do some form of a price increase due to the 145% tariff?

Paul
 

Steve Hendrix

Well-known member
Thanks Steve, good to know this. I wonder on the 45P and 75P since they appear to be made 100% in China, Hasselblad has to do some form of a price increase due to the 145% tariff?

Paul

It does seem that China is the wild card for any products manufactured there.

I would think things will pause for those products, because that is certainly the most volatile situation. One of my clients was keenly interested in purchasing the upcoming DJI Mavic 4 Drone from us and it was rumored to be released this month, but now the messaging is now indicating pushed back until at least May.


Steve Hendrix/CI
 

Paul2660

Well-known member
Yes the entire DJI product line is now in question in the U.S. due to these increases. The Mavic 4 was going to be the game changer for me also, but not for the 154% or so increase is cost as that will take it over 6K depending on the configuration. I had hoped to see this out before all the current tariff **** hit the fan as this drone would be the first DJI consumer product with enough camera resolution to really matter. I did not realize CI was selling the DJI line, but went back your main site, and was pleasantly surprised.

Paul
 
Last edited:

Ai_Print

Active member
Interested in the Mavic 4 as well, just put in an order for some accessories for my Chamonix 4x5 camera to get it ahead of tariffs. Also getting work done on my 20 year old Toyota truck to avoid any harsh surprises there too.
 
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