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Thread: How Why was made

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    Subscriber Member Jorgen Udvang's Avatar
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    How Why was made

    Don't know if this has been posted before, but it's great stuff anyway:

    https://vimeo.com/36358006
    Things I sell: https://www.shutterstock.com/g/epixx?language=en
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    Re: How Why was made

    Quote Originally Posted by Jorgen Udvang View Post
    Don't know if this has been posted before, but it's great stuff anyway:

    https://vimeo.com/36358006
    Thanks very much for mentioning this! Agree, great stuff to watch and throughly enjoyed both the "How of Why" and the finished product "Why".

    Dave (D&A)

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    Re: How Why was made

    Fabulous!

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    Re: How Why was made

    Amazing bunch!

    Thanks for the post, Jorgen!

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    Re: How Why was made

    Wonderful!!

    Thanks for the link Jorgen!!

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    How Why was made


    ditto

    and the funny thing is that to my eye the peripheral How film is far more lively and interesting than the main Why film

    which may be Why How was made .-)

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    Re: How Why was made

    Really nice, I saw this a couple of days ago, and just watched it again. Check out some of the films by the same guy too. Makes you want to buy a Nikon. Ah wait, I already have one! Two actually...
    Carsten - Website

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    Contributing Editor ustein's Avatar
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    Re: How Why was made

    Of course nice. But it is amazing how much effort has to be put into a Nikon ad film. For me personally everything that cannot be done by Bettina and me is of not interest at all.

    The message was: you can do it with your D4, right? You can't!
    Uwe Steinmueller
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    Editor&Owner of Digital Outback Photo
    http://www.outbackphoto.com

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    Subscriber Member Jorgen Udvang's Avatar
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    Re: How Why was made

    Quote Originally Posted by ustein View Post
    Of course nice. But it is amazing how much effort has to be put into a Nikon ad film. For me personally everything that cannot be done by Bettina and me is of not interest at all.

    The message was: you can do it with your D4, right? You can't!
    That's an interesting point, and I was thinking along similar lines myself. But there are different targets and different approaches to reach those targets. Some of the footage in Why is spectacular without giving a message to the viewer about how difficult it were to make. Maybe other sequences would have looked just as spectacular without as much effort but that wasn't the objective here. They wanted to do the ultimate shots possible within their framework, and that framework seems to have been next to unlimited, except for the time constraint. The bonus was that How became spectacular as well, which obviously must have been part of the plan anyway; two spectacular films for the rather spectacular cost of one

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    How Why was made


    Quote Originally Posted by ustein View Post

    Of course nice. But it is amazing how much effort has to be put into a Nikon ad film. For me personally everything that cannot be done by Bettina and me is of not interest at all.

    The message was: you can do it with your D4, right? You can't!

    I agree, Uwe, and this was actually my very first thought:

    "Phew, I think I'll just wait until I come across a decisive moment"

    Which is probably just the classic still photography amateur approach

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    Contributing Editor ustein's Avatar
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    Re: How Why was made

    >"Phew, I think I'll just wait until I come across a decisive moment"

    Very amateur :-). Pros have sponsors with big pockets. Did I mention that in the end we all pay for it?

    Actually a film about "Why?" (with '?') would be interesting and complicated. E.g. we could ask if these extreme sports would much exist without sponsors that use them for ads. How many would risk their lives without earning a living via sponsors?
    Uwe Steinmueller
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    Editor&Owner of Digital Outback Photo
    http://www.outbackphoto.com

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    Re: How Why was made

    Compared to what sponsors and the general public are willing to pay for a bunch of men running around at a field, chasing a white ball, I consider whatever has gone in to stuff like Why and How well invested and good entertainment.

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    Re: How Why was made

    I find the remarks about photographers getting paid "too much" quite fascinating. I do not know much about other sites but it appears only the photo related sites attract such thoughts and comments.

    The folks in the linked video risked a lot get make the video and as they say at the end, used a few cams to make it (not just a D4). The risk factor, the sheer amount of gear/logistics and the creative elements sure is worth whatever they charged Nikon for the promo video.

    I rather prefer that Nikon (or any other camera maker) pay videographers like this to make a promo/advert than some hollywood actor or a rock musician to endorse a product claiming "I am &^&(*$".

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    Senior Subscriber Member Steen's Avatar
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    How Why was made


    I swear I was just joking, Vivek

    (I actually have no clue what the photographers were paid)

    I have deleted the rotated screendump just in case it wasn't funny

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    Re: How Why was made

    Steen, It was just a general observation and not directed against you (or any one person).

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    Re: How Why was made

    I liked the rotated screen dump
    Carsten - Website

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    How Why was made


    Thank you, both of you.
    Let's get back on track.

    Lots of thanks to Jorgen for the heads up.
    I found the "How" movie very interesting as I know so little about all the planning and logistics it takes to shoot about 7 minutes video from more or less impossible angles.

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    Subscriber Member Jorgen Udvang's Avatar
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    Re: How Why was made

    Quote Originally Posted by Steen View Post
    Thank you, both of you.
    Let's get back on track.

    Lots of thanks to Jorgen for the heads up.
    I found the "How" movie very interesting as I know so little about all the planning and logistics it takes to shoot about 7 minutes video from more or less impossible angles.
    Well, to start with, you seem to need some mountains

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    How Why was made


    If the mountain will not come to Mahomet, Mahomet must go to the mountain

    A friend of mine lives in Thailand, he has access to mountains.
    And racing cars.
    Even umbrellas.
    You name it.

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    Re: How Why was made

    >I found the "How" movie very interesting as I know so little about all the planning and logistics it takes to shoot about 7 minutes video from more or less impossible angles.

    Some music videos cost $1,000,000 which is as insane.
    Uwe Steinmueller
    -------------------

    Editor&Owner of Digital Outback Photo
    http://www.outbackphoto.com

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    Re: How Why was made

    Quote Originally Posted by Steen View Post
    If the mountain will not come to Mahomet, Mahomet must go to the mountain
    That is the deal, Steen.

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    Subscriber Member Jorgen Udvang's Avatar
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    Re: How Why was made

    Quote Originally Posted by Steen View Post
    If the mountain will not come to Mahomet, Mahomet must go to the mountain

    A friend of mine lives in Thailand, he has access to mountains.
    And racing cars.
    Even umbrellas.
    You name it.
    ... and snakes

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    Re: How Why was made

    Well, that's the curmudgeon in me talking, but I find this utterly ridiculous… This kind of film makes me rather angry. It is so far from what interests me in photography that it could have been made by aliens*:-)

    I remember a film by Ami Vitale when the D90 (I think) was released, which I rather liked. But all this "extreme" stuff - not for me.

    To each his/her own...
    -- Bernard

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    Re: How Why was made

    If you NEED D4's for this kind of movies then something is really wrong and I would say go back to 1st class! - Sorry!

    I completely dislike this kind of advertisements specifically as I am using these cameras almost always for taking pictures and NOT videos.

    And IF I would do videos, well there are even far better options than a D4.

    So the whole thing cost a lot of money, but is really useless for people like me, making them rather angry about a certain brand/product than anything else.

    BTW - I do not even find the final movie to be good at all.

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    Re: How Why was made

    Quote Originally Posted by bcf View Post
    This kind of film makes me rather angry. It is so far from what interests me in photography
    ...I am trying very hard not to interpret this to mean that anything well-funded you are not interested in makes you angry, but failing, so please help me out
    Carsten - Website

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    Re: How Why was made

    If one needs to shoot action, photos and video, this is very useful. When I shoot motorsports, I bring the D2Xs and the GH1 for that. It would obviously have been much nicer to use one camera (the D4) for both. When travelling, particularly when going to remote locations, carrying two systems is often unbearable. Showing that the D4 is up to the task on all accounts is what Nikon aims to do with these videos. Alas, the D4 is somewhat above my budget

    Remember also that the most important future market for Nikon isn't grumpy, old men like us, but hip, cool youngsters who are used to seeing even hipper, cooler individuals on TV, standing in the middle of all the action at some hip, cool, remote backpacker location while he or she screams out how hip and cool the world is right there before entering the local café, getting a nervous breakdown over the fact that the local 93 year old chef doesn't know how to make latte or tapas

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    Re: How Why was made

    I will make probably use the GH2 (very capable for video) or RX100 for video and D800 or 5D2 for stills (would use 5D3 for motor sports I guess).
    Uwe Steinmueller
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    Editor&Owner of Digital Outback Photo
    http://www.outbackphoto.com

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    Re: How Why was made

    Quote Originally Posted by ustein View Post
    I will make probably use the GH2 (very capable for video) or RX100 for video and D800 or 5D2 for stills (would use 5D3 for motor sports I guess).
    Still two systems with two sets of lenses, batteries etc. A real killer would be a GH3 with weather sealing, decent build quality, a buffer that can take 40 RAW frames and a viewfinder that shows live view between frames when shooting bursts. One can always dream

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    Re: How Why was made

    I don't see why the negativity by some. I found the video pretty neat, and the making of video fairly interesting. A couple of D4s and the lenses and other equipment put together is relatively cheap compared to a comparably capable pro video camera.

    It's an area of photographic equipment use that I don't do at all, and the project was a pretty high buck effort ... way out of my league. It is technically interesting at least, however.
    Godfrey - GDGPhoto Flickr Stream
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    Re: How Why was made

    I would assume that what we observe in both these video's is something most of us here aren't going to aspire to nor try to emulate...but in my opinion that isn't the point. It may be that some may take away a couple of ideas and apply them for some application.

    Additonally it's much like those high production car commercials....where say a BMW, Land Rover etc.....maybe even a mid priced car will be engaged in some sort of activity (on the test track or maybe in some remote location)..where 98% of potential owners of such vehicles will never have the opportunity to use them as such....but neverless make for a few moments of interesting watching. It generally doesn't diminish the product and provides a bit of fantasy that such products if pushed by the right person, can perform at levels most might not have imagined but nice to know the capabilty is there.

    It's for the most part salesmanship and showcases a product a company is proud of.

    Dave (D&A)

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    Re: How Why was made

    Quote Originally Posted by Jorgen Udvang View Post
    hip, cool youngsters
    You got it all wrong; it should be "young, cool, hipsters" I wonder how long we will have to wait before it is "young, hip, coolsters"?
    Carsten - Website

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