seb said:
Price in Switzerland is 2600 CHF. If I exclude the Swiss VAT (6.5%) it's 2430 CHF which is still 2600$. Therefore I pay 30% more than any US citicen and there are states you don't pay a sales tax at all (then it's 39%).
Until the a9 the prices were quite ok (around 10% higher). But since then it's just too much greed to me to buy one.
First, Swiss VAT is 7.7%. The listed USD price does not include sales taxes. The Sony US guarantee is very limited in time and what it covers. In Switzerland, official Sony dealers sell with 4 years warranty. So if apples were compared with apples, the difference in price is......???:lecture:
You're right it's 7.7%. I was on the old rate. Sorry for that. But the numbers stay nearly the same:
To compare the revenue that Sony (and the seller) will get, we have to look at the price excl. taxes:
price comparison excl. sales tax/VAT:
CHF2600 -7.7% = CHF 2400 excl. VAT (=2559$) vs. 1999$: 28% higher price.
To compare the price Sony artisans (all from USA) talk about and what we (outside of USA) have to pay:
price comparison incl. sales tax/VAT:
As in some states you don't pay any sales tax at all the camera can be bought legaly for 1999$ (incl. tax) in the United States. This will be still 39% comparing to the final price in Switzerland of CHF 2600 (incl. VAT) (=2772$).
Both apples. Or am I wrong? (I'm not very into all these taxes)
The warranty was also not considered on my side. But when I look at the price I paid for my a7RII when the camera was released, the price (excl. taxes) was around 5% higher comparing to the US-price. Why should it be higher now?
Edit: Maybe I should explain a little more:
In EU with it's higher VAT (e.g. Germany: 19%) Sony does not open the hand that much, but the customer have to pay even more than what's possible in the States:
excl. taxes: €2300 - 19% = €1862 (=2289$) vs. 1999$: 15%
incl. taxes: €2300 (=2827$) vs. 1999$: 41%
I'm fine paying a slightly higher price (up to 10%). Switzerland has higher wages, prices or a better warranty. But 28% is just too much.
And I'm fine with paying a VAT/tax. The US-model is not healthy. Therefore I would not complain about something like 1999$ + 10% (higher price for Switzerland) + 7.7% (VAT). Or in Europe 1999$ + 0% (no higher price for EU) + 19% (VAT Germany).